Last Updated: [Insert Date]

At Ryderwear (operating through powerflexwear.com), we treat your privacy with the same serious commitment we apply to crafting our performance apparel. Just as our gear supports your athletic ambitions, this policy safeguards your personal data with reinforced protection.

1. Who We Are

Ryderwear is a performance apparel brand serving serious athletes worldwide (excluding certain Asian and remote regions). Our headquarters are located at:

743 Cambridge Drive
Phoenix, US 85003

2. Data We Collect

Like spotting during heavy lifts, we only collect essential data to support your experience:

  • Personal Identification: Name, email, shipping/billing address, phone number
  • Payment Information: Processed securely through encrypted systems (we never store full card details)
  • Training Profile: Size preferences, product interests (to customize recommendations)
  • Technical Data: IP address, browser type, device information
  • Usage Data: Pages visited, time spent, click patterns (to improve performance)

3. How We Use Your Data

We apply your data with the precision of competition form:

  • Process orders with military-grade security (256-bit SSL encryption)
  • Personalize your training gear recommendations
  • Enhance website performance and functionality
  • Prevent fraud with advanced monitoring systems
  • Communicate order updates and training content (only with consent)

4. Data Sharing & Disclosure

We keep your data on lockdown like our lifting belts:

  • Service Partners: Only share essentials with payment processors (VISA/MasterCard/PayPal) and shipping carriers
  • Legal Compliance: May disclose if required by law or to protect our rights
  • Business Transfers: In case of merger/acquisition, with confidentiality protections
  • Never Sold: We don’t trade or sell your data to third-party marketers

5. International Data Transfers

For our global athletes: Data may be transferred to/processed in the US under GDPR/SCC protections where applicable.

6. Data Storage & Security

We protect your data like our reinforced stitching:

  • PCI-DSS compliant payment processing
  • Zero full payment data storage policy
  • Enterprise-grade firewalls and encryption
  • Regular security audits
  • Limited employee access on need-to-know basis

7. Your Rights

You control your data like your training regimen:

  • Access/Correction: Review and update your account information
  • Deletion: Request removal of personal data (subject to legal requirements)
  • Opt-Out: Unsubscribe from marketing communications
  • Restriction: Limit how we process your data
  • Portability: Request a copy of your data in machine-readable format

8. Cookies & Tracking

We use essential cookies like chalk for grip – only what’s needed for performance:

  • Functional: Shopping cart, user sessions, preferences
  • Analytical: Google Analytics (anonymized where possible)
  • Marketing: Only with consent, for personalized recommendations

Manage preferences via browser settings or our cookie consent tool.

9. Policy Updates

We’ll notify you of material changes like spotting a form correction – clearly and promptly.

10. Contact Our Privacy Team

For rep-related questions: [email protected]

For privacy-specific concerns: [email protected]

Phoenix-based team responds within 24 hours (excluding weekends).